When people ask what it is I do at Atanta Motor Speedway, I sometimes best describe it as, social media, but also a little bit of everything else. Part of that ‘everything else’ includes producing video content. It’s certainly fun looking back at some of the video pieces now compared to then, seeing how far the progression has come in that area.
One of the more fun videos was in 2010 when we had a promotion with Kurt Busch at The Varsity. I mean, NASCAR drivers, race fans and Varsity hot dogs, how do you top that?